Keynote speeches, panel discussions, case studies – success and failures, presentations with multiple takeaways.
Marketing trends in 2024 and the need to embrace AI in marketing resounded deeply with the audience. Heartfelt acceptance of the shortcomings of Mayos and Foodmario was loved by everyone. For the first time in Nepal a case study on Current noodles was presented publicly and what made it a household name in a short time in the premium noodles segment. Marketing journey of iconic Nepali brands resonated deeply and the need to be customer centric. Lessons in Marketing from a Brothel provided insights into perception and risks. MOU with the Marketing Institute of Singapore was another highlight. The day closed out with interactive questions and answer challenges with the audience, recapping the lessons learnt, and a lot of gifts to those who answered correctly. The best part was – no one left the hall till the program ended on time at 6pm.
It was an honour to host and facilitate the event throughout the day. Glad for the opportunity.
